When you work in an environment that features chemicals you have to make sure that everything is in place should the worst happen. The worst thing that can happen is if some of the chemicals spill out of the containers and seep into the environment. The warehouse or storage unit is going to become very…
Suffering a crisis of online reputation is the nightmare that threatens any manager or responsible for the online communication of a brand. Half of the companies recognizes not be prepared to cope with reputational tsunami. This is reflected in the global survey signed by Freshfields Bruckhaus Deringer, conducted among experts in crisis management and communication consultants. According…
Currently, the retail sector is a focode innovation that has many emerging technologies, such as payment contactless, trade through mobile or Internet of Things ( The Internet of Things ), which promise to transform the way in which They do business. The retail sector is, for several reasons, the most dynamic to work today, although this approach to innovation is…
Brands just starting to get used to the millennials , also known as Generation Y, these young people born in the 80s (and expanding a little hand in the early 90s) who grew up in times of economic boom, were highly trained and educated and found to reach adulthood with palazo of the biggest economic…
Generating brand awareness is replacing the launch of new products and releases in ad campaigns for the entertainment industry. There has been a significant change of trend in this direction in the last two years. According to the analysis of the objectives of advertisers Millennial Media mobile platform, 39% of the time are focused campaigns…
Studies have been demonstrating in recent times: consumers increasingly use more and more adblockers and the penetration rate of them is increasing. The numbers show usage rates of these indicate increasingly high amounts of Internet users around the world who receive publicity because they have nipped in the bud and some data makes the issue…
More and more companies opt for the digital marketing when addressing your prospects: social networks, mobile applications, influencers or campaigns email are now the order of the day, but also these channels are the most effective to influence purchasing decisions of consumers, and especially of consumers. This was revealed by a new report of FLUENT…
Mobile ads are becoming more important as far as branding is concerned. Companies are increasingly investing for them and consumers are increasingly brand impact through the same, since increasingly spend more time with their handsets and less with other screens. What it is therefore what to do to achieve brands connect with audiences in these terminals?…
All the time I hear people giving advice on how to be a millionaire. The funny thing is that almost none of them are rich. Entrepreneurs who have truly made a fortune know not to listen to charlatans. The other day I read an article that said “do not eat at work, do not buy coffee and cut…
Consider these options One: A small semi-detached with four bedrooms, kitchen extension and large lounge, home to a family of six, three kids, two parents and the ubiquitous family dog.